Monday 20 February 2012

DAT203: Information column and stands: other ideas

There seems to be problems with existing information kiosks being underused, and this could be down to the fact that there is not enough function that could make them more useful. The idea I came up to ensure that the kiosks can do more is to also use them to display passive information, in addition to providing interactive information. Vertical text has been used in countries like China for many years, and, whilst it is very useful for fitting in a lot of information in such a tight space, it can also be used to display information that only requires minimal space.

Heres some examples of how they could be mounted in the planned installations:


The information column outside of the RBS building could display graphical imagery, in addition to vertical text, whilst the information stand, below, could display text information vertically on the column:
The text information is collected from a central server, and will be syncronised to ensure accuracy, especially when it comes to the time. Because some foreign tourists that come in by coach would need somewhere to check the clock, and if they don't notice the overhead-mounted displays, the kiosks can provide them information, since they would be placed in prominent locations, such as near the exits and by the RBS building, near one of the entrances to the Bus Station.

Thursday 16 February 2012

DAT201: essay summary, ponies, artefact ideas and how to make it all complete like magic

During my research on hacktivism and tactical media, I've noticed something that may seem quite out of the ordinary for a research topic, especially for the latter, but whilst I was exploring that area, I've found something very intriguing that boosted my research, and as a result, I've understood the culture of it a lot more, and became part of it at the same time. Now, in terms of tactical media, you'd not normally expect the presence of multi-coloured equines to appear in such form, even on a website that is arguably well known for its tactical media (4chan), and the memes that resulted from it, but since the 10th of October 2010, postings of pictures from the new animated TV series of the My Little Pony franchise, My Little Pony: Friendship is Magic, became commonplace.

This then resulted in one of the fastest-growing fandoms in the world, especially considering that the huge majority of fans, never before experienced in MLP's nearly 30-year old history, are male (female fans exist as well), and are mostly between the ages of 13 through to the 30s. The phenomenon even went as far as to spread worldwide in many forms of media, and outside of 4chan as well, as a result of a ban that resulted from a 'flame war' (since lifted) in early 2011. The birth of bronies (from a portmanteau of 'bro' and 'pony') has resulted in an increase in the usage of a form of tactical media, but rather than being used for a political cause (as many past examples show), it is being used to promote the TV series, and to recruit more people into the fandom.

An idea I had for an artefact was to produce a series of posters referencing MLP, but done in a subtle way like most forms of guerrilla communications, whilst another was to explore the possibilities of performing interventions in digital spaces. However, it then came to my mind that I wanted to actually take the research I've done in my essay, and transform it into a sort of 'cook book', or manual, to show brony digital artists on how to apply digital arts practices used in tactical media to promote the TV series, the fandom, and the mantra: "Love and Tolerance", which fits perfectly for not just the fandom, but also world problems as well, because in this world, there doesn't seem to be enough love and tolerance, given today's political and economic climate.


Monday 13 February 2012

DAT203: Interactive Information Column/Kiosk for Bretonside


This is a mockup of one of the information kiosks that are being proposed for Bretonside; this one is situated outside one of the entrances to the Bus Station outside the RBS building:



The kiosk will provide information about the city, a map to help visitors find their way around the city, and advertise events. Touchscreen monitors will be placed in a hexagonal configuration, with the screens tilted back at a slight angle. The software will be provided by PCs that will be mounted behind each display, and both the PC and the display will have weatherproof casings to protect the equipment from harsh weather and interference. Auxiliary information, such as the time, weather, outside temperature and events feeds will be broadcast from a scrolling dot-matrix display that will be mounted around the column structure.

Wednesday 1 February 2012

DAT202: Research into the HTML5 platform for our educational application

As part of our assignment for the Creative Industries module, we were given a task to produce an educational application for a charity that promotes expeditions. Our client, ETE (Education Through Expeditions), are about to go on an expedition to mark the Queen's Diamond Jubilee by going to the highest point of the British Commonwealth in the Arctic Circle (source: http://www.etelive.org/content/contentete.numo?id=172). We decided to base our application on this expedition, as it provides an insight into the facts about the expedition, the area and wildlife, to the application's intended target audience: school children.

Because there's no restriction as to what platform we could use to base our application on, I came up with the idea of putting the new HTML5 platform into good use, not only because we already have another module that is teaching us about the platform (specifically <canvas>, the main component of which has been highlighted as a replacement for Flash), but also because we saw it as a perfect opportunity to break away from the confines of using proprietary media, and reinforce our learning of the platform at the same time.

To break down the research I've done on HTML5, here's a SWOT analysis:

Strengths:
  • HTML5 is a new platform that introduces new features never seen before in the history of the HTML standard
  • HTML5 is platform-independent; it works in browsers that support it, and in fact, a vast majority of browsers in use today already support it
  • <canvas> is especially important, because, for rich, dynamic media content, it reduces the need for Flash as many capabilities, such as animation, can be used inside the tag
Weaknesses:
  • Not all browsers support the features in HTML5, especially some of the proposed features
  • <audio> and <video> does have compatibility issues, due to different browser developers favouring incompatible standards over established standards, although the issues are being eliminated within time as developers are still deciding on a final, agreeable standard
  • One aspect that was highlighted was that some schools may have neglected to upgrade their browsers, although with support for IE6 being discontinued and some schools even moving away from Windows, the uptake of HTML5-compatible browsers are increasing
Opportunities:
  • HTML5 will eventually replace Flash and other plugins for many purposes that HTML5 replicates, such as rich media
  • HTML5 has a lot of potential to mature into a platform that will eventually eliminate issues in a completely open-source environment
Threats:
  • Complacency in the industry and schools means that uptake of HTML5 is still slow, and with the aforementioned issues regarding compatibility in <audio> and <video> due to differing standards, Flash still remains dominant
  • Until schools start upgrading their systems, market share for HTML5 will still be in a niche

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