Saturday, 19 March 2011

IDAT 101: My intervention

For my intervention, I have decided to juxtapose a video of Justin Bieber playing a character on CSI who gets shot dead with a video of the public mourning of Kim Il-Sung in North Korea, in reference to a 4chan campaign to vote for Justin to perform in North Korea, with fake subtitles added to change the subject to it being Justin Bieber's death rather than the Dear Leader's. The reason why I've decided to do this as an intervention is because I wanted to address the rivalries between fans and critics, the latter of which had made him subject to a vote in favour of a tour in North Korea, and also because an episode of CSI, where he gets shot dead, and the recent events on YouTube relating to a 4chan campaign last year inspired me to construct such an intervention.

The intervention is a satire of several memes, which include the aforementioned ones, but also incorporating an idea that has been used for the Downfall meme, where fake subtitles are added to make something in a foreign language sound like it was about something different to the actual, original topic. This time, the fake subtitles are used to give an illusion that Justin Bieber was going to perform in North Korea, but since his demise in the intervention, the whole public are extremely melancholic about his loss, and even mentioned the great effort that has been put to get him to North Korea, including building monuments, mass-purchasing tickets and even donning t-shirts. The intervention also covers the issue about rivalries between 'beliebers' (loyal fans of Justin Bieber, particularly hardcore ones) and Justin's critics, in which this intervention is designed to target. Often, the criticism is criticised by 'beliebers', who often use the excuse of jealousy to defend him, whilst critics would fight back and even take extreme measures to shock them, like for example, YouTube was hacked with messages against him, and even a fake banner informing of his 'death'. The intervention is designed to provide entertainment and irony, whilst at the same time shocks the most naïve of 'beliebers', until the most educated ones realise that it is just a spoof. The so-called reaction, depending on what angle it is taken depends on these aforementioned factors, whether or not it will be just a humourous response or an excuse to pontificate defences, which would be most likely be seen in hardcore fans, especially younger ones.

See here for the intervention: http://www.youtube.com/watch?v=3LtVa0MR2g0

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